You get more than just a pen-for-hire
Customer Research
Everything I do begins with the voice of your customer. I dig deep to discover what they need to hear from you at every stage of their customer journey. My process includes interviews, data mining, and research to ensure resonant messaging that speaks to people.
Conversion Focus
I cut my teeth as a writer in the conversion space- writing sales pages, email sequences, and other direct sales assets. That foundation comes through in my writing. I am always thinking "how does this piece of content move people on their buyer's journey"?
Project Management
Content is more than just words on a page- it's a well-oiled machine. I can collaborate with team members & advise on content systems that make it run as smoothly as possible.
Month in. Month out.
Content Strategy
I am not just a pen-for-hire- I'm a strategic thinker. I know how to take the voice of your customer, combine it with market research and create a content strategy that delivers. With 5+ years in the business/ startup space (with the scars to prove it) I don't just write- I think!
Creative Collaboration
Creativity is my not-so-secret superpower. I am here to execute, but I am also here to facilitate brainstorms & strategize in the margins. If you are looking for more than just a writer you have come to the right place.
Thought Leadership
My hill to die on- good content has to take a stance. I love working with thought leaders & founders in unearthing what sets them apart from the crowd and infusing that power back into the assets we create.
Enough horn-tooting...
Services
Testimonials
Diliana is very talented and very skilled when it comes to copywriting and marketing strategy. She is highly organized and efficient at her work and kept me on my toes! It was the right move and I appreciated her honesty and respected her for doing the right thing.
She has the perfect blend of creative flair and practicality needed to get the job done. Her personality is a delight!
Diliana exceeded my expectations and I would highly recommend her for any future projects. She is an absolute pleasure to work with and I'm sure you won't be disappointed.
Stephanie Colebrook, Co-founder, METARIVER
What can I say about Diliana, other than she is amazing, a true witch, she's got a way with words and the way in which her mind works astonishes me. She is the perfect mixture of creativity & strategy.
She helped me gain clarity around messaging and the structure of my writing. I will 100000% recommend Diliana- she is an amazing asset to have in your corner."
Jozanne Hartzer, Coach
How it Works
01
Discovery & Direction
We will hop on a call where I will learn more about your business and content needs. We can go over content goals, any challenges you have been experiencing etc... You can ask me any questions you have and by the end of our call, we will know if we are a good fit. Initial calls last anywhere from 30 mins to 60 mins.
02
Planning & Research
Not a single word gets written until I have a clear picture of what is going on in your customer's head. This part of the process includes:
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voice of customer research
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market research
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in-depth content audit
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customer interviews
03
Writing & Revising
We are ready for some magic! It's time for me to execute your content projects. I take everything I learned from the customer discovery process and deliver first drafts to your inbox. You will get the chance to review my work and provide feedback & revisions. Once we are happy with the words- we hit publish!